5 Marketing Strategies For Your Broilers Business.

It is the Christmas season worldwide and one of the challenges that has forced many poultry farmers to exit the broiler business is lack of customers to buy their birds when they are ready. When a broiler reaches  market size it has to be disposed off, else the loss begins. The longer it stays on the farm, the more it consumes and thereby reduces the profits to be made by farmers. It's therefore important to have one or more marketing strategy before venturing into poultry farming. Below are suggested ways on how to market your broilers birds for better profit.

1. Engage your friends on your social media platforms.

If you think having many "friends"  or followers on social media isn't beneficial, please I think it's time to change that mindset. Anyone reading your status, viewing your pics is a capable customer of your birds. Instead of posting pics of how you hanged out over the weekend, think of posting your birds or products for sale.

2. Approach the roadside chicken roasters.

In most trading centers we have those guys roasting chicken and others frying chips, plantain, etc. They have a daily need of Broilers chickens. Approach them and trust me the next morning they will be at your gate.

3. Supermarkets and Hotels.

Whereas I have reservations with hotel and supermarket supply because of their mode of payment delay or pricing down of chickens, they can also be another place where you can supply your birds. For some of the supermarket, you may have to dress the birds, brand them well and put them in their deep freezers, this should also be included in your charges.

4. Have a stall and sell your birds

Having a stall in a popular market is one of the most effective way of selling your birds on time. It will make you sell your Broilers at a good price also, thereby making some good profits. The only challenge with this method is that one has to be consistent in production. Consistency here is key, as this is a very effective marketing strategy.

5. Get sales guys to move around and sell the birds

Farms with workers can adopt this strategy. Unlike with stall opening, hawking is a cheaper and one of the effective ways of selling broiler chicken. Even if you don't have workers, you can do it yourself. Let's not get ashamed of looking for money as long as it is a legitimate mean of getting our daily bread.

The demand for broiler birds is high because people eat chicken everyday and the meat is better than beef meat health-wise. But unless we leave our comfort places we shall not see the market. As farmers and business people, we need to think outside the box. It's only farmers with poor quality birds who will fail to find market for them. Get your knowledge from a trusted and reliable source also📚📚.

📕This blog has many ideas and guide to successful poultry production, farming business, other ideas that are relevant, well defined, informative, that will continue to guide you through your journey as an entrepreneur. Wishing the best and success in all you do. Have a wonderful day.

Why Personal Development Is Very Important (Part 2)

In our race to accumulate more money and more things, often through external sources so as to find the financial security and freedom we mostly long for, we tend to forget that we are sitting on the hottest stock we could best have put our money into: YOUR INTELLIGENCE AND POTENTIALS! Everything that we do for ourselves is an investment towards our future, whether it's learning a new skill or brushing up on an old one; mastering a language, or starting an exercise program; eating healthier; practicing spiritual principles or even making the efforts to meet new people or opportunities.

 Investing in ourselves is about finding the talents and gifts and abilities that lay dormant within us and putting them to work for us in a way that can bring us both financial and personal GAINS. If we want to succeed in life, we really must first learn how to succeed at being ourselves, What is it we love to do? what is it we believe in? what would make us hold our heads up taller; make us walk a little more confidently? Each of us has the potential to do and be whatever it is we dream of. if we can but put our minds and our hearts into it. By simply changing our thinking, we change our lives, and often those changes begin with simple things, such as taking a new class, or joining a church or professional organization. Investing in yourself doesn't always have to be serious. Sometimes, it can be taking yourself out to a movie or to get a relaxing massage. Or buying a book you've been dying to read and then actually taking the time to read it. Investing in our pleasure makes us happier people and happier people make for a happier world. Who can argue with those kinds of returns?

The idea is to never stop growing, to keep increasing our self-worth, which in turn increases our net worth. We have at our fingertips so many resources for investing in ourselves – many of them are inexpensive, or even free. They include Libraries, adult school classes, spiritual retreats, church classes, lectures, reading News papers and seminars. Even hobbies and leisure time passions such as gardening and sailing can be considered an investment worth putting time and money into,especially if these activities reward us with peace of mind, better health and more beautiful surroundings.

Every investment we make in our own lives and in our dreams helps us to grow and expand beyond our current limitations, just like the interest on a mutual fund helps the initial deposit grow and expand. The more we invest, the more interest we earn, and the greater the rewards will be in all areas of our lives.

Many of us are so busy with jobs and family demands, we just about have time to get home from work and make a sandwich. Maybe call our stockbroker once a month to see how our money is doing, if we even have a stockbroker. After all, we're doing OK, aren't we? We're surviving, aren't we?
 Whether or not you believe in reincarnation, this is the only life you get RIGHT NOW, so why not make it the best it can be RIGHT NOW? We tend to trust our financial advisers more than we trust our own inner adviser, our intuitive mind. We put more stock in the mutual fund than in ourselves.
We must stop the busyness of life and ask ourselves – WHAT IS THE MOST IMPORTANT ASSET I OWN?

 If you say your house, your car, or your stock portfolio, you are bound for disappointment, for those are things that can be taken away at any time. An author once said, "Man's greatest folly is in not realizing that the true riches are within himself already, if he could but just bring them forth." This is the kind of self-investment I'm talking about, the kind that pays fabulous dividends. The amount of undeveloped and wasted human potential on this planet is tragic. We seem so sure that our fortune lies somewhere outside of us,  we forget everything we need is already within us, just waiting to be nurtured and released. Don't forget, "You are already your most valuable property, and investing in property improvement is the smartest move you can make in productively using your money and time."

 We invest in repairing and remodeling our houses, why not our lives? Imagine that you are a bank. In fact, you can call yourself "THE BANK OF YOU – Open 24 Hours." Every coin or note you deposit into your "account" is a positive action, a new skill, a developed talent, a self-empowering experience. The more you deposit, the more options and opportunities you create for yourself, building upon your own wealth the same way the money you put into your real bank account builds upon the investments and interests of the accumulated accounts of that particular institution.

Investing in the real stock market is important and something everyone should be Involved in, and you really can build future wealth for yourselves and your families. But don't forget that life is lived in the now, and that by investing in yourself, you improve your Present, and your distant futures. Who can afford NOT to invest in themselves, for isn't that really all you have when all is said and done?

Banks can close, companies can downsize and go bankrupt, and the stock market can crash tomorrow and not recover for months, maybe years.

But you are always a gold mine of treasures that never lose their worth. You are a bright, shining light that should not be "hidden under a bushel." You are connected to an inexhaustible and unlimited resource of Universal wisdom from which new ideas and wonderful concepts continuously spring forth.  Your talents, skills, passions and desires are fuel for success. Your creativity and ingenuity are blueprints for achievement. Your thoughts and how you choose to use them is really all that stands between you and the wealth and freedom you long to experience, the true wealth that comes from being in the flow and living a life filled with purpose and meaning.

All you need to do is put some time and money into the business of YOU. Take that risk now and make those investments, however big or small they may be. There's no better time than the present to invest in YOURSELF. Have a wonderful day. 

 

Read Part 1 Here.