How Many And How Often Should You Send Autoresponder Messages

The next thing you need to decide is how often you’re going to send your messages
to your prospects.

 This is an important decision.

You don’t want to send your messages too often or your prospects will remove themselves from your autoresponder sequence because it starts to look like spam.




On the other hand, you don’t want your prospects to forget about you because they haven’t heard from you in a long time.

So how often should you be sending your messages?

The frequency of your messages depends on the subject.

If you’re sending out an ezine, you could send a message daily, bi-weekly, weekly, or monthly.

Thank you messages, on the other hand, would be sent less frequently.

Here’s a generic guide to sending your sales messages.

First message : Arrives within seconds of the prospect requesting information. The first message presents your offer and gets the prospect’s attention.

Some people will make a purchase from the first message.

Second message : Arrives 24 hours later. This message will be longer than the first and should detail the major benefits of your product or service.

Link the benefits to the features of the product and show your target market how it will make their life easier, save them money, save them time, or whatever the major benefits of your products are.

Third message : Arrives 3 – 5 days later. Show the secondary benefits and features of your products and give alternative ways to use them.

Fourth message : Arrives 8-10 days after your third message.

Sum up the key points that you’ve presented in the first three messages, but come at it from a different angle so your prospects don’t feel they’re reading regurgitated information.

Fifth message : Arrives 30 days after your fourth message.

Now you can start introducing complimentary products and showing how they work in conjunction with your main product.

These back end sales are limited only by your imagination.

Subsequent messages can be sent every 30 days to keep in touch with your target market until it’s the right time for them to make a purchase.

By staying fresh in their mind with regular contact, there’s a greater chance that they’ll make a
purchase from you instead of your competition.

Some Ideas Of Creativity With Fun

Oscar winner, Anthony Hopkins, would just get in his car and drive across country alone with no destination in particular. 

It helped him experience different people in different parts of the country, away from the unreality of Hollywood. 

These little trips helped him to become a better actor.

Try something new every day and let your experiences broaden your view of the world and people around you. 

Explore a new neighborhood in your town. 




Spend an afternoon in a museum to which you've never been before. 

Chat up someone in the checkout line at the store. You need to open up to the people around you. 

You need to step out of your comfort zone more and more each day. 

This will heighten your sense of adventure and your zest for life.

Think about it. When was the last time you did something out of your comfort zone? 

When you stay in your comfort zone, you miss out on a whole lot of experiences that could add to your growth - emotionally, mentally, physically, or spiritually.

I would love to try bungee jumping and skydiving but I'm a coward when it comes to risking life and limb. If you have the courage, go for it! 

At the very least, you will have plenty of exciting stories to share, enabling you to develop your storytelling skills, making you the life of any gathering. 

People will love to hear you tell about doing the things they only dream of doing.

This next thing will seem nutty. It is. You need to embrace insanity. 

I'm not talking about the kind that will land you in a rubber room. 

As John Russell once said, "Sanity calms, but madness (insanity) is more interesting."

History shows that nearly every creative thinker was once deemed insane by "normal" people. 

Lucky for us, the critics couldn't stop the creative geniuses from changing the world. 

Being "normal" confines’ people to think - normally, that is, to think within limits society has deemed to be normal. 

Creativity is essentially ignoring those limits, within the Law, of course. 

Your creativity may seem bizarre and downright strange to the "normals.” Ignore them and seek out others who also ignore the "normals" of this world. 

They will know how to help you to cultivate your new sense of creativity.

Now, a word of caution as you step out in your search for creativity. 

Don't strive to develop a creative "personality." 

There is a difference between a creative personality and creative thinking. 
 
Examples of wacky creative personalities would be George Washington, who often rode into battle naked, or James Joyce, who wrote "Dubliners" with beetle juice because he had an intense fear of ink, or Albert Einstein, who thought his cat was a spy sent by his rival. 

They were all great men, for sure, but a little wacky at times because they lost touch with reality.

It's important that your creativity doesn't blind you to the real world. 

Keep your feet on the ground and your head in the clouds! (Look familiar?)

Starting today, begin thinking beyond your "limits." Follow these steps and you'll soon be living a life full of interesting and exciting adventures. 

Your new level creative thinking will bring about a new zest for living life.