30 Helpful Blogging And Website Development Terms For Learners

1. Algorithm - This is a mathematical formulae that search engines use to rank websites online for web search results. It's based on a number of different factors that weigh a web page's importance. This usually changes regularly, for better results and best performances of results in searches.

2. Anchor Text - Anchor text refers to the visible text for a hyperlink.
For example the following will show up as "This is the Anchor Text" within the webpage and it would take you to the home page. This is the html code for it: < a href="
https://idearules.blogspot.com/" >This is the anchor text< /a >
3. Back Link - This is also referred to as an Inbound Link (IBL). These are links that come from one website to another. If you have 50 Back Links, then you have 50 links pointing to your website.
4. Bot - This is also referred to as a "Spider" or "SpiderBot". These are programs the scan (or Crawl) the World Wide Web. Their main purpose is to index web pages for the search engines.
5. Adsense - Google Adsense is a way for any website to display relevant Google ads anywhere on their web pages and earn money from clicks.
6. Ads - Google Ads is a way to advertise online. Your ads are seen in the Google Search Engine Results or on a network of other search engines and content based websites. You are charged Per Click. So it only costs you money if a visitor clicks on your ad and comes to your website.
7. Click-Through - This is just a term used to refer to the click that occurs on a hyperlink and as a result leads to another web page.
8. Click Through Rate - This is the ratio of impressions shown to the number of clicks you're getting.
9. Cloaking - This is a way to trick Search Engine spiders (it can get you banned so don't do it!).
It's a way to show or hide optimized content specifically for the purpose to make a page look good to a search engine.
10. Comment Tag - This is a tag that is only found in the "source code" in HTML. It is not meant to be viewed by visitors. It's just for the programmer.
11. Conversion - A website that is designed to sell a product or do some kind of action like filling out a form is concerned about converting their visitors. When the action of buying or filling out a form is performed, this is called conversion. It is used in combination with how much it costs to bring traffic to that page or product. You will then ultimately be able to figure out a product or website's Return on Investment ( ROI).
12. ROI is your Return on Investment. How much are you making in comparison to what you're spending.
13. Counter - This is a program or script that counts hits or visits to a web page.
14. CPA - (Cost Per Action) - This is how much you pay for some kind of action. This can be purchasing something, filling out a form, signing up for something, etc..
15. CPC - (Cost Per Click) - This is simply how much you are charged for a click on a link to your website from another location.
16. CPL - (Cost Per Lead) - How much you are charged for a lead. A lead is where someone does something like filling out a form.
17. CPM - (Cost Per Thousand) - How much you pay per 1000 impressions.
18. Crawler - It is a program used to go through a website to get information from the website and take it back to the originator.
19. Cross Linking - It's simply linking multiple websites together. Excessive cross-linking can get a website banned from a Search Engine.
20. CSS - (Cascading Style Sheets) - It is a feature that is added to HTML that helps website developers and users have more control over fonts, colors, layout, etc..
21. CTR - (Click Through Rate) - It is the ratio of impressions shown to the number of clicks. It's often used in Pay Per Click Advertising like Google Adwords.
22. Dead Link - It simply a link that doesn't work. It will normally produce an error called a "404 error (page not found)".
23. Directory - It's just a list of websites that are split into multiple categories for people to search.
24. Domain - (Domain Name) - This is a name for a website.
25. Doorway Page - This is another way to get banned by a Search Engine. These pages are not designed for the visitors. The are usually optimized for one keyword and only exist to get high rankings in the Search Engines Results Pages. They are sometimes called a Gateway Page.
26. Dynamic Page - This is a page that is generated automatically by a hosting server at the time it is requested (on-the-fly).
27. Google Everflux - It's a phenomenon that refers to the continuous changes in the Google search results pages at specific times (during the "Google Dance" for instance).
28. FFA Free For All - There is no content on these pages. They are just full of links added by visitors.
29. Fresh bot - It is a Google crawler that is known that adds pages to the Google index a little quicker than other Bots.
30. Gateway Page - This is another way to get banned by a Search Engine. These pages are not designed for the visitors. The are usually optimized for one keyword and only exist to get high rankings in the Search Engines Results Pages. They are sometimes called a Doorway Page. Have a nice day.