1- Cover Page and Table of Contents: Not a lot to add here, make it brief and attractive.
2- Executive Summary: The Executive Summary is usually a one-page
summary of the contents of the business plan; as I mentioned above, some
business plans only consist of this section.
3- Mission and Vision Statement: A mission statement summarizes a company's
purpose in one or two paragraphs: why it exists. It's usually made up of
a general description of the organization, its function, and its objectives.
The vision, on the other hand, talks about what the company aspires to be in
the future. Here's an excellent article from
Hubspot on how to write your mission/vision.
4- Business Description: A more detailed description of the company, what it will do and how will it
make money.
5-
SWOT analysis: The Strength -Weaknesses- Opportunities -Threats summary is a famous exercise used
in business to assess the state of the industry, the market, and the competitor
environment. Here is a sample SWOT analysis template that you can try out here.
6-
Competitor Analysis: Very much related to the SWOT Analysis mentioned above, the competitor analysis
should provide a more personal review of what the company is doing, their
traction and state and how the company intends to differentiate.
7-
Market Analysis: A market analysis is a review of the state and maturity of the market the
venture intends to attack, as well as an assessment of the market size or
market potential.
8-
Marketing Plan or Go-To-Market Plan: Defining a marketing strategy early on is very hard, but
it's important to note the first and second plans the company intends to
experiment with. Summarize two or three core customer
acquisition and growth strategies and a basic overview of how you plan to
implement them.
9-
Operations Plan: The operations plan is mostly a summary of your plans for the company
operation: How many offices will it have? How do you plan to hire? How will you
expand the productivity?
10- Financial Plan: The financial plan should be a detailed 12
month projection of the business cash flow, and a simpler 4-5 year projection. All the best and have a nice day.