20 Best Ways To Promote Your Business Online

1) Audio And Video - Create a short series of audio podcasts or video podcasts as content marketing. 

 
2) Think Long Term – Create content for the long term and envision keywords with next year in mind. This is so that your subject can enjoy ‘longevity’ with your readers.
 

3) Guest Post – Write to influential bloggers in your niche and request to do a guest post on their blogs. Craft an agreement that encompasses them to provide a link back to your blog.
 

4) Answer Simple Questions – Think about these questions: Who am I speaking to? What do they want from me online? And cater your content accordingly.
 

5) Talking About The Weather - People like to talk about the weather where they are at. So, pay attention to the weather where your customers are located and sensitively consider this when posting content.

6) Social Media Subscribe Buttons – Place social media subscribe buttons such as Facebook, Twitter, LinkedIn etc. in a visible place on your website / blog like the upper right corner of this blog, so that readers can follow you on your social media networks.
 

7) Tweeting Blog Posts – When you publish a new blog post on your website or blog, post several tweets of that post and track the conversions of different times and keywords you use. 

 

In this way, you can evaluate what times of the day, which keywords are optimized for conversions. (Note: Please take note to include tweets that are of value and non-promotional in between these blog post tweets.)

8) Flickr and/or YouTube Groups – Build media for your events by experimenting with Flickr and/or Youtube.
 

9) RSS Subscription Button – RSS feeds is a powerful medium to push your new blog posts to people in their ‘Google Reader’ accounts or other reader accounts. Hence, provide a subscription button via RSS so people know that your blog or website is updated and new contents are published.
 

10) The Secret Of Retweets – Tweets referring to the author himself or herself have been shown to get fewer retweets than other information. Hence, share more relevant and good information that is not about yourself. Retweets drive traffic to your blog posts and can boost SEO. Start generating quality content on Twitter that helps you connect you with more followers.
 

11) Staff Blogs – Get your staff to start personal blogs on their personal interests. This is so that they can have a feel of what it would be like to promote, drive traffic to a particular website and etc.
 

12) Fine-tune Your Strategy – Test out different techniques on different social networks and determine what type of content your readers are responding to.
 

13) Blog Updates On Facebook Page – Once you have published new blog posts to your blog, update it to your Facebook ‘Page’. There are programs that do that for you automatically,eg. Dlvrt.it.
 

14) Social Media Campaign Plan – Plan out an integrated social media promotion project that incorporates blogging, use of commercial social networks, and a face-to-face event to build leads and drive awareness of a product or service.
 

15) Thematic Pictures – Post interesting and cute pictures that revolve around a theme and share it on social networks such as Twitter, Facebook etc. For example, New year, Easter, Christmas, Thanksgiving or Halloween theme - Pets in Halloween costumes. 

16) Ask For A Response – After posting cute thematic pictures on your social network, start a conversation with your followers by asking them questions relating to the theme. For example, what their best Halloween costume was as a child, and ask them to share a photo as well.
 

17) Facebook Page - Share content and links on your Facebook page that will make your fans want to share and like your updates.
 

18) Measuring Social Media Metrics – Take a step back and think about why you are tweeting this information, or why you have a Facebook Page. Is it because you want sales? Then measure conversion rates. Is it for market research?
 

19) Live Videos – Conduct live interviews, online talk shows and etc. Such as Zoom, Facebook, uStream.tv and Mogulus, or Qik on a cell phone.Such sessions become viral very fast.
 

20) Contests And Competitions - Create competitions or contests on social media networks such as Twitter, Facebook etc. to conjure up buzz surrounding your company products or services. Have a nice day.

7 Super Skills Every Job Seeker Must Have

In today’s competitive world, employers are more inclined to find people who can contribute to the growth of the company and not just boost its productivity. Hence, most employers tend to look for people who are endowed with the most desirable job skills in order to match the expectations and necessities of the company. Therefore, for people who wish to make it to the jobs that they have long been dreaming of, it is important to know the most sought after job skills of most employers.
Here’s a list of 7 important job skills a job seeker must have in order to land a good job and keep it.

1. The ability to research and create ( Be Innovative)
Job seekers should possess the ability to research and should be creative in thinking, not because they wanted to land a job in a research company but in order to do simple searches on the data needed by a particular activity and solve problems easily and effectively.
2. Logical thinking
Most employers need people who are able to produce effective solutions using easy ways and to also make sensible solutions regarding a proposal or a probable activity.
3. Technologically literate (Literally called computer literacy)
With the advent of information technology, most job openings require people who are computer literate or know how to operate different machines and office equipments that are Operated using instructions similar to the computer. Most employers do not necessarily need people who are technological graduates. The simple fact that job seekers know the basic principles of technology is already enough.
4. Communication skills
People who are able to land a good job are mostly those who are adept in speaking and writing.
Employers hire people who are able to express their thoughts efficiently through verbal and written communications
5. Organizational skills
No employer would like to hire somebody who is disorganized. Organization is extremely important to maintain a harmonious working relationship in the company. Hence, most employers find people who know how to arrange scheme and methods that would maintain the orderliness in the area.
6. Interpersonal skills
Because the working environment consists of various kinds of personalities,it is necessary, therefore, to acquire the skill to communicate to people form different walks of life.
7. Professional Growth
Employers hire people who are able to create a plan that will generate personal career growth.
 This means that the person is willing to improve him or herself professionally by learning new things he or she still does not know. These are just some of the most wanted job skills by most employers.
Hence, it is important for the job seekers to take note of these assets in order to be successful in every endeavor they make towards job applications.Wishing you success.