Change Your Perspective Be The Optimist

"Two men look out through the same bars: One sees the mud, and one sees the stars."- Frederick Langbridge, A Cluster of Quiet Thoughts

If you’ve placed second in a writing contest, will you jump for joy and push for better results the next time or will you be discouraged and find an excuse not to join again?

In life, you are always filled with choices.






You may opt to have a pessimist’s view and live a self-defeated life or you may decide to take the optimist’s route and take a challenging and fulfilling life.

So why nurture an optimist’s point of view? And why now?

Well, optimism has been linked to positive mood and good morale; to academic, athletic, military, occupational and political success; to popularity; to good health and even to long life and freedom from trauma.

On the other hand, the rates of depression and pessimism have never been higher.

It affects middle-aged adults the same way it hits younger people.

 The mean age of onset has gone from 30 to 15.

It is no longer a middle-aged housewife’s disorder but also a teenager’s disorder as well.

Here’s how optimists are in action and researches that back up why it really pays to be an optimist:

Optimists expect the best

The defining characteristic of pessimists is that they tend to believe bad events, which will last a long time and undermine everything they do, are their own fault.

The truth is optimists are confronted with the same hard knocks of this world.

What differs is the way they explain their misfortune---it’s the opposite way.

They tend to believe defeat is just a temporary setback, that its causes are confined to this one case.

Optimists tend to focus on and plan for the 'problem' at hand. They use 'positive reinterpretation.'

 In other words, they most likely reinterpret a negative experience in a way that helps them learn and grow.

Such people are unfazed by bad situation, they perceive it is a challenge and try harder.

They won’t say “things will never get better,” “If I failed once, it will happen again” and “If I experience misfortune in one part of my life, then it will happen in my whole life.”

Positive expectancies of optimists also predict better reactions during transitions to new environments, sudden tragedies and unlikely turn of events.

If they fall, they will stand up. They see opportunities instead of obstacles.

People respond positively to optimists

Optimists are proactive and less dependent on others for their happiness. They find no need to control or manipulate people.

They usually draw people towards them. Their optimistic view of the world can be contagious and influence those they are with.

Optimism seems a socially desirable trait in all communities. Those who share optimism are generally accepted while those who spread gloom, panic and hysteria are treated unfavorably.

In life, these people often win elections; get voted most congenial and sought for advice.

When the going gets tough, optimists get tougher

Optimists typically maintain higher levels of subjective well-being during times of stress than do people who are less optimistic.

 In contrast, pessimists are likely to react to stressful events by denying that they exist or by avoiding dealing with problems. Pessimists are more likely to quit trying when difficulties arise.

They persevere. They just don’t give up easily, they are also known for their patience. Inching their way a step closer to that goal or elusive dream.

Optimists are healthier and live longer

Medical research has justified that simple pleasures and a positive outlook can cause a measurable increase in the body's ability to fight disease.

Optimists’ health is unusually good. They age well, much freer than most people from the usual physical ills of middle age.

And they get to outlive those prone to negative thoughts.

So why not be an optimist today? And think positively towards a more fulfilled life.

Why not look forward to success in all your endeavors?

Why not be resilient? Like everybody else you are bound to hit lows sometimes but don’t just stay there.

 Carry yourself out of the mud and improve your chances of getting back on the right track.

And why not inspire others to remove their dark-colored glasses and see life in the bright side?

Best Wishes... :)

The Importance Of Content In Internet Marketing

If you are currently marketing your business online and have not put a great deal of thought into the content on your website, you may be making an incredibly costly mistake.

The content on your website is invaluable for a number of reasons.

 First of all it gives visitors to your website their first impression of your business and the products and services you offer.

Additionally, well written content can be instrumental in selling your products and services to your potential customers.
 The content on your website can influence the size of the target audience you are able to reach by helping to improve your search engine rankings.

With your content capable of doing so much, it is clear you may need to be hiring a professional content writer to assist you writing the copy for your website.

This post will go deeper into the importance of providing accurate, concise and informative content on your website when you are marketing online.

One of the most basic reasons why the quality of the content on your website is so important is because visitors to your website will likely form their initial opinions of your website based on the content on your website.

 If the copy is poorly written, does not hold the visitors attention and does not promote your products and services well visitors are likely to exit your website without making a purchase.

Conversely, if the copy on your website is well written, engages the reader and promotes the products and services you offer the visitor is more likely to investigate the website further to learn more about the products and services and may make a purchase.

The content of your website will be one of the aspects of the website which is first noticed by visitors so it is important for this content to be well written.
 
Well written sales copy can also be very persuasive and may compel visitors to the website to purchase the products or services offered on the website.

 This is important especially if the main purpose of the website is to sell the products or services.

The sales copy should accurately describe the products or services offered, stress the importance of these products and services and compel the visitor to make a purchase.

All of this should be done without appearing to be blatantly advertising the products and services.
Writing this type of copy can be quite complicated and typically requires hiring a sales copywriter who is experienced and skilled at writing this type of informative and persuasive content.

Sales copy written by an amateur or an inexperienced writer will not likely be as effective as copy written by a professional with a great deal of experience in Internet marketing.

The content on your website is very important because it can greatly influence your search engine rankings.
 This is critical because high search engine rankings help your business to reach a considerably larger audience.

 Internet users are typically looking for information quickly and want immediate results to their inquiries.

Search engines understand this profile and write complicated algorithms which help them to supply the most relevant websites when a user searches for a particular word or phrase.

This is important to business owners because Internet users realize the value of search engines and are likely to only visit websites which rank well in the search engines.

This includes websites which rank on the first page or two of search results.
Your business might sell football jerseys and you may have a well designed website, a superior inventory and excellent prices but if your website does not rank well in search engines you are missing out on a great deal of free advertising.

If your website lands on the third page or lower most visitors who search for relevant terms will not likely visit your website because they will have found what they were looking for on earlier pages.
This is where the content on your website becomes important.

Websites containing content which has been optimized for particular keywords will likely rank well with search engines.

Possibly Hiring a skilled writer, who writes optimized content can help to improve your search engine rankings so you can reach more potential customers, If you cant write it yourself.

Have a nice day and stay safe.

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