Solutions And Ideas Updates

1) Never give up on your dreams – by Holly Becker
In this very inspirational article Holly shares her experience about her way to success. There was no elevator, she says and she had to take the stairs.

She continued climbing it, though everybody around was saying to give up. Now looking at her more than successful business, isn’t it wise to follow her advise?

2) It’s never too late – by Kelly Hoppen
For me it was very important to hear this. Of course, it might seem ridiculous at my 29, however I really needed these words and I will explain you why. Have you ever heard that young people learn driving much faster than old?
Why do you think it happens – they are more clever or what? No, it’s just that they have no fear.
The older you are, the more fear is inside you.
Now I feel completely different than I was feeling at my 21, for example, when I thought that everything is possible, you just need to really want it. I was very determined and ambitious. I still am, however the weight of all my past failures is lying now on my shoulders, and of course I have become more conscious than before.
Maybe I make less mistakes, but it takes me longer to succeed too.

3) Network, network, network
One more tip from Kelly. Online business despite is virtual is based on the same rules as the real one: you will never get a lot of customers until you start to spread a word about it.
The best way is to do it in person. Of course Social Media is a good marketing tool, but… additional tool. You can’t run a business solely relying on it. Personal contacts are always more productive and effective. Think about people who you know: relatives, friends, acquaintances.
Think, if anybody of them can help you to promote your business or might be interested in the products you sell. Don’t feel shy to talk about your business with people you barely know – you never know what kind of opportunities they might bring.

4) Presentation is the key
Since the clients don’t have opportunity to see and touch the products, they should be able to understand everything from online presentation. Good photography is crucial here. It is preferable to have several photos of the product showing it from different sides and distances. Short pithy descriptions about the products are as much important as beautiful photos.

5) Research and Analyze
Analyze where majority of your clients come from, which products are more successful than the others and what makes them so. Once you learn this information, use it to develop your business further: focus on the profitable markets and goods to make them even more profitable.

6) Quantity and Quality
You can’t expect a buyer to stay long in you store if you have only a couple of products to sell.
The range of the products must be big enough to give your customer a choice.
However, here it is important not to sacrifice quality for quantity – it is better to gave few nice products than a big stock of nonsense.

7) Marketing is crucial
Perceive yourself as 24/7 marketing manager of your business.
Never get tired of promoting it and use every possible tool. Social media is really powerful and you shouldn’t neglect it. Make business page on Facebook, Twitter account, join communities on Google+, post photos on Tumblr and Pinterest and participate in LinkedIn discussions.
Every day post at least one update about your business.
However don’t be focused only on yourself, engage with other people too.
If you run an online business, I hope these tips were helpful for you – I am looking forward to hearing your thoughts. What other keys to success can you name?
Now I am going to be very shameless but I really need your help to spread a word about my small business. I really appreciate your effort!

Source: http://essenziale-hd.com/2013/09/23/some-updates-on-my-boutique-and-7-tips-to-run-successful-online-store/

The CV is often the first impression a hiring manager has of you and more often than not you will only have a few seconds to grab his/her attention and leave him/her wanting to read more and invite you in for an interview.

It is essential that you get this vital piece of communication right and use it as a springboard to the next stage of the job search.

The following, from the career experts, are some common CV mistakes to avoid at all costs.

1. Insufficient contact details

Make sure your CV clearly details your full name, address and contact details for a prospective employer to reach you including phone numbers and email address.

This may sound obvious but remarkably, a few candidates will send their CV out omitting key contact information or with outdated contact details.

If your email address reads particularly unprofessionally (eg hot-babe) or is a work email address it may be well worth while changing it for a different one to utilize for correspondence with employers.

2. No objective

Every CV should begin with a clear and concise objective citing the position you are seeking and a supporting short skills statement summarizing the reason you are highly qualified for this role; e.g. "Seeking a senior marketing analyst role where I can apply my 3 years experience in marketing analysis gained with a leading Fortune 500 FMCG company as well as my skills in copy writing, strategic analysis, business development, client servicing and media planning."

Remember, the goal of the CV is to outline what you can do for your prospective employer not what your employer can do for you.

3. Passive language

Remember to use active verbs that show leadership and accomplishments rather than weak passive words.

Words like achieved, spearheaded, managed, exceeded, pioneered, led, created, developed and motivated convey an active, dynamic successful professional.

Substitute all weak descriptive sentences for sentences that detail accomplishments in no uncertain terms eg instead of "Managed the firm's emerging markets equity portfolio" try "Managed and achieved a 34% annualized return on the firm's flagship USD200 million emerging markets equity portfolio."

4. Writing in the first person

Do not start sentences with the word 'I' or use the personal pronoun in your job descriptions.

Keep your sentences short and dynamic and begin them wherever possible with strong action words.

5. Lack of focus

Every CV should be focused on the particular job and industry you are targeting.

If you are applying to jobs in 2 different industries make sure you have different CVs that cater specifically to the different skills required in each industry.

The best CVs are customized for the individual job at hand and emphasize objectives, skill sets, past accomplishments, aptitudes and qualifications that are uniquely relevant to that role. Generic, unfocused CVs rarely make the mark.

6. Poor formatting

Your CV will get no more than a cursory glance if the formatting is poor and it shows bad planning, poor organization or clutter.

Makes sure you adhere to an acceptable format that is professional, simple and attractive to the eye.

Use bullet points wherever possible rather than long, winding prose and be consistent with font, headings, spaces and layout.

Avoid the colored paper, illustrations and glitzy touches - if you are applying for a creative position show your creativity in your portfolio not by jazzing up your CV.

Aim to send your CV on high quality paper (if not on-line) and make sure it is no longer than 1 page if you are entry level and a maximum of 2 pages if you are a seasoned professional.

7. No proofreading

Spelling mistakes, poor grammar and glaring errors are a surefire way to get your CV dismissed and stop the job search process in its tracks.

Read and reread your CV before sending it to the employer, run a spell check and have some-one else read it for an extra check before sending it out.

8. Omission of key facts

Educational qualifications and professional experience must be included in your CV with proper dates, titles, institution names and descriptions.

Use plenty of keywords in describing your role and accomplishments in each job as well as in the Skills section - these will often be the hook that makes the difference between your CV being considered or overlooked, particularly with an online employer CV search.

If you are unsure what keywords to use, read the job description thoroughly, read detailed job descriptions for similar jobs with other companies and ask peers in the industry what skills/qualifications are particularly relevant for this role.

9. Lies

Lies and half-truths will be discovered sooner or later and you are better off omitting them from the
start.

If you have not finished a university degree make that clear on your CV without neglecting to include the coursework you did complete and the educational accomplishments you do have.

Similarly do not list promotions, jobs, titles, dates or job descriptions that do not accurately reflect your work history.

Most companies run very detailed background checks and lies and exaggerations that are not glaringly obvious on the CV or at the interview will often be discovered at the reference or background check.

10. Poor targeting

Make sure you send your CV to the right person at the company and accompany it with a short, concise cover letter that personalizes it and summarizes your skills, objectives and the value you will bring to the job.

Spend some time researching who heads the division you are targeting and what the most relevant skills are to target in your correspondence and send your introductory CV and cover letter directly to them.

Your CV is more likely than not to be disregarded completely if you send it to the wrong person or to a nameless "To whom it may concern".